More and more UK companies are realising how important it is to have a skilled fleet manager on their team. Fleet managers not only oversee daily fleet operations, but they are also responsible for vehicle maintenance, driver checks, repair processing, fuel card checks and any number of other vehicle fleet management tasks.
Because fleet managers have so many responsibilities, it can be difficult to establish a fleet manager role within a company. This article will explain what a fleet manager is, the key tasks of a fleet manager and how a digital fleet telematics system can make the role of a fleet manager so much easier.
What Is a Fleet Manager?
A fleet manager is anyone who’s responsible for the operation, organisation and management of a company’s fleet (which can be two or more vehicles). Not every company has a dedicated fleet manager; oftentimes the person managing the fleet is actually an adjunct to another role within the company. Fleet managers have a wide range of responsibilities, so they must have specific business, managerial, technical and legal skills.
What Do Fleet Managers Do?
Vehicle fleet management will look different within every company. At its core, fleet management involves overseeing a company’s vehicles in a way that ensures they’re operating safely and legally at all times.
Some of the most important vehicle management tasks include:
1. Acquiring Vehicles
Fleet managers are responsible for the acquisition of new fleet vehicles. The type and number of vehicles needed will depend on whether they’ll be used as company cars, pool cars or if they’ll be part of a grey fleet.
Choosing the appropriate make and models of vehicles is only one part of the equation, however. Fleet managers also have to determine the best way to fund vehicle acquisitions. Companies have the option to buy vehicles outright or lease them; leasing vehicles also comes with a variety of options that fleet managers need to consider before making a decision.
2. Keeping accurate data on all aspects of the fleet
Maintaining accurate records of a fleet is one of the most important tasks of a fleet manager. This includes tracking maintenance histories, mileage, accidents, damage done to the vehicles and more. This type of data is necessary to keep the fleet vehicles in top condition, and much of this data is also required for tax and insurance purposes.
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3. Maintaining vehicles
Proper vehicle maintenance is vital for ensuring driver and vehicle safety. Fleet managers need to keep track of oil changes, tyre replacements and repairs. If a vehicle isn’t functioning properly, it could break down unexpectedly and / or cause an accident. This would incur unexpected costs and would take a vehicle off the road.
4. Fleet analysis and optimisation
Another key vehicle management task is fleet analysis. Fleet managers must be able to examine recorded data about their vehicles to make improvements to routes. These route improvements could have different benefits, whether it’s to avoid heavy traffic areas or Clean Air Zones, reduce idling times and so on. By optimising a fleet using recorded data, a fleet manager can save the company money and reduce the everyday wear and tear on the fleet vehicles.
Additional Vehicle Fleet Management Tasks
There are so many more vehicle management tasks that a fleet manager is responsible for. Below are additional tasks to be aware of:
- Owner liability and traffic safety
- Driver’s licence checks
- Driver files
- Vehicle selling
- Fuel card checks
- Fuel consumption
- Cost controls
- Mileage supervision
- Claims processing
- Contract management and insurance
- Pool vehicle management
- Communication with drivers
- Repair processing
Read more: What is Fleet Management in 2021?
How Digital Fleet Tracking Systems Help Fleet Managers
Fleet managers have a wide range of responsibilities, all of which are critical to the operation of a fleet. The simplest way to streamline the tasks of a fleet manager is to invest in a digital fleet telematics system, like Fleet Geo.
Fleet Geo tracks a fleet’s vehicles in real-time, alerts fleet managers to suspected theft attempts, tracks mileage and more. Best of all, the data collected by Fleet Geo is stored digitally. Fleet managers can access specific data with just a few clicks of the mouse. Fleet Geo even comes with its own app, free of charge, which makes managing a fleet outside of the office incredibly easy.
Fleet managers still using paper logs are creating more work for themselves. A digital fleet management system like Fleet Geo will cut costs, save time and streamline operations.